[act-ma] Call Out Sexist Ads this Super Bowl Sunday
amyh at texnology.com
Tue Jan 27 14:35:45 PST 2015
From: The Representation Project [mailto:communications at therepresentationproject.org]
Sent: Tuesday, January 27, 2015 4:50 PM
To: amyh at texnology.com
Subject: Call Out Sexist Ads this Super Bowl Sunday
The Representation Project's Weekly Action
It's the Super Bowl this Sunday and the commercials are looking to be as interesting as the game. Join us and millions of mobilized viewers in telling advertisers sexism doesn't sell. In our three years running #NotBuyingIt / #MediaWeLike campaigns, companies such as Volkswagen, GoDaddy!, Amazon, and more have pulled sexist media in response to our voice.1
We're inviting you to live tweet the Super Bowl with us and our partners, The 3% Conference.2 Tell advertisers whether their commercial was a fumble with #NotBuyingIt or a touchdown with #MediaWeLike.
<https://t.e2ma.net/click/6y6ve/e54sif/2biqmb> Join us and tweet at Super Bowl advertisers. We've done all the research for you including collecting pre-released ads, creating images to share and drafting sample tweets. Together we can combat harmful stereotypes and demand better representation for all.
The Representation Project team
1. The Representation Project, Storify: https://storify.com/RepresentPledge.
2. The 3% Conference, Scorecard: http://www.3percentconf.com/sites/default/files/download-files/3percent_2015Tweetup.pdf.
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